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Why Does Underwear Store Sell Low Quality?

2010/6/5 10:11:00 46

Many large communities now have specialized underwear stores. Some people who want to start their own businesses are influenced by the advertisement of underwear manufacturers. They think that the underwear industry is easy to start and will choose the underwear shop as the first choice. So what is the market situation of the underwear store now?

Is it really a nugget project like the Internet media and the manufacturer's propaganda? For this reason, the author has visited some neighbouring street stores for comparative analysis. During the chat with underwear terminal operators, the author found that many operators had a consensus that underwear stores do repeat customers, so they must prepare for losses when they start to do so.

Even a wooden flower shop has been doing business for only three months in the past 3000 months. The store owner said that the business of the underwear store is the process from "raw" to "cooked", so he is confident that he will win the local market in the next six months. Although the author has passed the solution, though he admires him for his self admiration, he is still worried about the current situation of his store. However, the monthly expenses required by the shop must be fixed. However, although the anticipation is very good, long-term losses need the follow up of funds. Once the capital chain is broken, it will be very difficult to continue to operate.

In the visit, I found that many of the underwear store owners have prepared for the early loss, but mentally prepared, three months is a loss, four months, five months is a loss, sixth months to earn no money, this is the urgency should not be urgent, but in the visit also encountered a relatively good shop, a shop opened shop now three months every month to make money, and the turnover is amazing.

In the end, the author summed up the secret of the four words: "think more and do more".

In fact, every industry, every city and every lingerie shop is facing different situations. As the boss of underwear shop, we can not rely solely on the brand manufacturers to operate passively without knowing the media that they can't see locally and do a few promotions a year. The manufacturers can only grasp the general direction of the market. As terminal providers, they should still make their own strategies according to their actual local conditions and the policies of the manufacturers, and put them into action to win the market.

How many months can an underwear store make money? Experts, manufacturers, and consumers can't decide. The only person who can make a final decision is the boss yourself.