The First Large-Scale C2M Customization Of Regular Underwear In Letonix Industry

　　 Clothing customization The industry has become increasingly mature, but underwear, as a highly concentrated sub category of the clothing industry, based on the complex size system, usually a coat needs to be equipped with 5 sizes, while a bra needs to be equipped with at least 10-12 sizes. The complex SKU and size system means that underwear products are extremely prone to inventory backlog.

Based on 20 years of experience in tailoring, Lattice has spent five years developing and building its own data platform. AI provides users with 1V1 Underwear Customized products create the first large-scale C2M private customization mode of conventional underwear AI in the global underwear industry, which truly subverts the traditional underwear industry, realizes no inventory business, and solves the industry's pain points.

(Picture: Mr. Yan Shaofeng, founder of Letannis and advocate of non inventory business)

Big data+intelligent manufacturing, C2M solves the problem of underwear customization

In recent years, the market environment of underwear products is gradually changing from a relatively stable seller's market to a dynamic buyer's market, and consumer demand is increasingly showing a trend of innovation, personalization and short cycle.

Underwear C2M The mode is an order driven mass personalized customization mode, that is, users place orders directly to the factory through the platform, and Letonis realizes the direct connection from users to manufacturers based on the data center through the Internet+intelligent manufacturing, shortens the industrial chain, and designs and produces customized underwear to meet the needs of customers.

　 Underwear C2M customization: one person, one version, one person, one size

The shape of women's chest is very different, and it is one of the most complex parts of the human body. It has the characteristics of shape and fluid. Women have very high requirements for the fit and comfort of underwear, but the complexity of the chest and the constantly changing figure lead to the comfort of underwear is still an unresolved wear pain point.

To solve this problem, Letannis Based on the human body database formed by the industry that has served more than 30 million users in the world for 23 years, it has a strong ability to customize all kinds of underwear. It has pioneered to develop a new generation of intelligent size recommendation system in the industry, and a professional underwear customization system covering the full chest shape can adapt to the diversified shapes of more than 90% of postpartum female users.

With the help of offline accurate body measurement and online order placement, the factory directly provides customized services for consumers, allowing consumers to collect various body data and upload them to the platform through measurement services in stores, customize their own underwear, and achieve "one person, one version" One person, one code ".

　 Underwear C2M mode helps digital upgrade

Based on big data and intelligent capabilities, it has realized the intellectualization from obtaining customized data to production and manufacturing. Letonix provides postpartum women with customized underwear that more accurately fits their body shape needs. The time period from demand to delivery to consumers has significantly shortened, and production and operation efficiency is expected to continue to improve.

Relying on the C2M underwear customization mode, Letonix focuses on the key needs of the underwear industry, such as the intelligent manufacturing field of underwear, style design and pattern research and development, and provides industrial upgrading solutions for the digitalization and intellectualization of the underwear industry, so that the industry can take a new starting point for underwear customization and realize the further upgrading of beauty, figure and intelligence!

(Picture: Mr. Yan Shaofeng, founder of Letannis and advocate of non inventory business)