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Japanese Media: China'S Luxury Goods Purchasing Market Is Shrinking.

2016/3/19 10:09:00 61

CosmeticsHandbagsWatchesLuxury Goods

Japanese media said China

Luxury shopping market

Is shrinking.

According to the US survey company, the scale of Chinese purchasing market in 2015 was about 40 billion yuan (RMB. The same below), which shrank by 30% over the previous year.

Some analysts believe that the Chinese government has stepped up regulation in order to prevent the outflow of consumer capital.

Japanese media recently reported that Bain data from the US research firm showed that the total amount of luxuries purchased by Chinese people in 2015 was 340~500 billion yuan, which was significantly reduced compared with 550~750 billion yuan in 2014.

and

Cosmetics

,

Handbag

,

Wrist Watch

The purchase market of other commodities has reached about half of the domestic franchised stores.

Because of dissatisfaction with Europe and America

Luxury goods

At a high price in China, many Chinese consumers choose to buy.

Affected by China's economic slowdown and anti-corruption campaign, China's luxury goods market is in the doldrums, and all brands have narrowed the difference between domestic and international markets.

This factor also seems to have an impact.

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