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Lee Times City Has Completed Its Brand Investment.

2016/1/11 16:32:00 81

Lee TimesCity OutletsBrand Investment

According to the introduction, in addition to 30% of the restaurants, nail and other formats, the rest of the shops are brand discount stores, including Adidas, Nike, Europe, BELLE, JNBY and other brands.

"In order to enhance

Shopping experience

We have also improved the internal structure of the entire shopping mall. "

Wang Xiangtiao introduced, the entire shopping malls renovation investment more than 30 million yuan.

However, Li Shi

Outlets

It is time to test whether we can change the decline before the "pformation" and thrive under the shadow of big trees.

"After taking over the project, we did a long time market research.

If the comprehensive shopping center and the surrounding business format overlap too high, the competitors are too strong.

From the experience differentiation, we finally chose to be the city's outlets, just like Hangzhou's popular "home of clothes" and "sand boat".

Wang Xiangtiao, general manager of the city of times, said that the city's location is smaller than that of the ordinary outlets.

Luxury goods

Big brands, small brands and fashionable brands are also younger.

Ningbo's existing commercial square is already full of food, and there's a great wave of latecomers on the road.

The commercial square with empty shops and open doors is the death of investors and the pain of a city.

In the Internet age, we should pay more attention to the experience of consumption. How should Ningbo's large commercial plaza go out of the road of differentiated development?

26 thousand square meters of commercial area shops have long been emptied, bold renovation is about to end.

This month, Ningbo's first "City outlets", the first to introduce more than 100 brand-new brands, will open to welcome guests here. The project is to make the impression group of Yinzhou impression city.

Yinzhou Wanda Plaza is one of the earliest and most prosperous commercial squares in Yinzhou District.

However, perhaps it is precisely because "there is no grass under the big tree", the Lishi department store and Liansheng square, which live next to the Wanda Plaza in Yinzhou, have not been fired since its opening, and are in sharp contrast to Yinzhou Wanda Plaza.

There have been several pformations before the Indus group took over the Lishi department store.

In the early days of its opening, Lishi department stores located in high-end department stores, including famous French crocodile, Shiseido and other famous brands.

Because of the lack of popularity, a few years ago, the mall began to adjust its brand, and then gradually pformed and increased its experience format, creating an integrated shopping center which combines shopping, dining and children training, but it is still tepid.

In January 2015, in accordance with the idea of "professional people doing professional things", they invited the Indus group to take over the operation of Lishi department store.


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