LVMH Has Actually Controlled Italy Cowboy And Garment Brand Dondup.

Dondup founder Massimo Berloni will continue to be president of the brand, and his wife Manuela Mariotti is the creative director of men's and women's wear lines. The new CEO is hired by former Marni and Tod's executives Carlo Morfini.

The world's largest luxury group LVMH Mo t Hennessy Louis Vuitton SA (LVMH.PA) MOET & CHANDON Hennessy LV group's private Holdings Company L Capital's Asian Department, L Capital, has acquired the stake in the company, plus the 40% stake that the European and European Department has already held, which has actually controlled the Italy cowboy and clothing brand.

According to reports, L Capital Asia LLC costs about 60 million euros for the paction, 25 million of which is used for equity purchase, and the rest will carry out brand debt again.

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Massimo Berloni pointed out that in overcoming the past few years Italy

After the economic hardship, the brand consolidated its local business and completed the growth path of Andrea Ottaviano, the chief executive of L Capital Advisory, when it bought a 40% stake in L Capital Europe five years ago.

2014 fiscal year,

The total income is 51 million euros, and the core profit margin of EBITDA is about 20%, that is, EBITDA is about 10 million 200 thousand euros.

The business of brand 70% comes from Italy, and its products are also sold in about 1391 global brand stores around the world.

Andrea Ottaviano indicates that L Capital Asia LLC is the appropriate partner to push Dondup into the international market. The two sides will develop the brand's international business into the same height at the same level as the local business in three years.

Carlo Morfini, chief executive of Dondup, said the Middle East, Asia and the United States all have great potential for development.

In addition, Dondup will make use of the injection of L Capital Asia LLC to expand its retail sales. Now it plans to increase five brand flagship stores and 20 smaller stores opened by partners in three years.