Children'S Shoes Will Have Strong Market Expectations In The Future.

For now, the children's products industry is also affected by the economic environment and has entered the slow lane of development.

But with the opening of the second child policy, children's shoes will have strong market expectations in the future.

In Chen Jinbo's view, the market for children's products is still at the stage of industrial homogenization competition. In the future, children's products will enter a new era of multi category and multi industry integrated development, and some specific products will usher in a period of rapid growth.

Qi Kangfeng analysis shows that with the development of economy and the improvement of living standards, the concept of healthy smart shoes will become clearer and the demand will be correspondingly raised.

As an important production base for children's products, the complete industrial chain will support innovative products in Quanzhou.

The reporter understands, although a lot of intelligent shoe still stays in discuss or try stage.

However, upstream suppliers have earlier sniffed this business opportunity, developing professional functional insoles, intelligent soles and so on.

Among them, the functional insole developed by the circular plastic foam has been well sold in Europe, America and Japan.

Hou Jingguo, general manager of Fujian Gang Deng children's Shoes Co., Ltd., in this year's spring and summer new product conference, will also "innovation and wisdom" as the theme of the conference.

He said: "Gang Deng has been committed to thinking about the law of children's foot development, studying the characteristics of children's gait, and conducting cross sectoral and multidisciplinary research, so that scientific and technological products can be successfully produced and sold on the ground."

It is reported that in recent two years

The newly launched bow shoe and the experiential marketing of "foot shoes" have aroused a heated response in the market.

PEAK has also begun to develop smart positioning children's shoes, XTEP will be involved in the development of children's intelligent wearable devices, and will extend to adult sports equipment.

Analysis of the industry, there are special functions.

It will become a new growth point for future industry development.

POOVE, which advertised the "first brand of exclusive products for young people", has also added "smart" new elements to new products in spring.

In view of the climate change characteristics of spring and summer alternate, POOVE implements the zipper sweater which is ergonomic design, exclusive technology, moisture absorption and sweat relief characteristics, so that the clothing has outstanding quick drying performance, can effectively discharge sweat moisture, improve the wearing comfort, and meet the teenagers' healthy and fashionable wearing experience.

President Chen Jinbo believes that when young people are in the important stage of growing up, fashion needs health.

He said: "we lean production, at the same time, in the fabric of multi-functional mesh fabric, this fabric not only provides comfortable touch, and has excellent quick drying, breathability, better able to adapt to young people's lively and dynamic character, fashionable and healthy."

Qi Kangfeng introduced that the concept of health smart shoes originated in Japan and then spread to Taiwan.

He said: "in China, the concept of healthy shoes has been put forward earlier and more cooperative research institutes.

Health shoes are rather tedious, and have been working with research institutes in Beijing and Taiwan for many years. The effect is not very fast. Publicity needs a lot of money, and consumers are accustomed to wearing soft bottoms. The reverse of this habit requires a certain process.

He believes that the development and production of children's health intelligent products must be scientific.

"We and some units built their own laboratories inside the enterprise to collect raw data, and invited experts to develop new products based on these basic data."

Qi Kangfeng said that this year, happy Mickey will create brand differences with technology and health, and provide more fashionable and protective products for Chinese children.