The God Of Business Is Not A Blow Out Of The Electricity Supplier Bonus.

UNIQLO, as a successful example of manufacturing retail business, has the most business management ability.

As a company with abundant cash flow, UNIQLO still maintains the stability of channel expansion and never rashly attack. When they see Jingdong's clothing category scale has grown up, they are stationed in Jingdong quickly and seize the bonus stage of Jingdong platform.

A few years ago, everyone who said that he wanted to buy UNIQLO was recently spreading the new model story. UNIQLO, as always, was steady and smart. He did not hear the deafening slogans of UNIQLO, nor did he see the story of the story of UNIQLO. And the Jingdong, who had worked with the Jingdong for a long time, was unable to stop at the time of the Jingdong bonus.

UNIQLO, so many stores, so many factories, so many employees, and no super top management are absolutely impossible to play. Like a customer who used UNIQLO as a bargain at the beginning, he overemphasized the price but neglected the fabric and quality, and Liu well, the boss of UNIQLO, who has become the richest Japanese businessman, was told in his autobiography that UNIQLO is not cheap.

In the philosophy of Ryui Masa's UNIQLO business, it is said that "rigid people die before death". Most of the innovative thinking and methodology behind UNIQLO's simple store style are ignored by most of us. Just looking at UNIQLO's choice of timing for entering the two giants of electric business, it is enough to see its burning eyes.

When Jingdong experienced Tencent strategic cooperation, took WeChat and Q entry and landed on the Nasdaq, Jingdong ushered in the big bang of the pattern. The flow has the big irrigation of the Tencent system, and the clothing city has already risen. The fastest growing Jingdong is POP Open platform, the most important category of open platform is clothing. UNIQLO can be said to step on the Jingdong, and it can only be said that their experience is too old.

Ali saw that Jingdong was developing at a high speed in those days, and she launched Tmall quickly, and imported huge electricity supplier traffic through Taobao, forming more than two years' Tmall bonus period. UNIQLO seized the opportunity, not as conservative as other brands. Later, when many big brands came up, UNIQLO had taken the lead. Uniqlo The supply chain level is strong enough, many traditional brands have entered the supply chain imbalance syndrome, but UNIQLO did not encounter this problem.

Can grasp JD.COM The rapid growth stage after the listing is fast approaching. UNIQLO operators are decisive and smart.