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News Bird Pformation And Upgrading Investment Internet Fashion

2015/2/7 16:12:00 35

Wedding BirdsPformation And UpgradingInternet

Recently,

Zhejiang

The Limited by Share Ltd announced that it plans to invest 50 million yuan to set up the Zhejiang news bird Venture Capital Co., Ltd. to carry out equity investment business. It mainly invests in the big fashion industry. According to the actual investment situation and the development of equity investment market, the company will invest 200 million yuan in the next two years through the investment of the wedding bird.

First of all, the purpose of this external investment is to invest in industry and investment.

strategy

Tightly around

Fashion industry

We should quickly promote pformation and upgrading, conform to the trend of economic development in the Internet age, and pform the Internet.

Secondly, by investing in new industries, the company will seize effective resources, constantly store new businesses, enrich business lines, create new profit growth points, and achieve sustainable development.

Thirdly, cooperate with organizations with rich investment project management experience to achieve strong alliance and achieve company strategy.

In addition, the company will take this opportunity to give full play to the function of the capital market and implement the development strategy of clothing brand + investment through various ways, such as investment and acquisition.

Finally, by looking for investment targets with mature profit models, we should actively promote internet marketing, realize pformation and upgrading, further enhance the company's core competitiveness, enhance the company's ability to resist risks, promote the smooth implementation of the company's strategy, realize the sustainable development of the company, and bring long-term and stable investment returns to all shareholders.

Notice shows that Shanghai Rong Yin Investment Co., Ltd. shareholders, the news bird group limited holds 60% stake, Chen Zhangyin holds 20% stake, Chen Yifan holds 20% stake.

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Busen menswear decided to invest 100 million yuan to strengthen the construction of terminal stores and fully promote the "gold terminal" plan.

It is understood that 60 million yuan for basic decoration support, 40 million yuan for prop design and development.

The large-scale investment is mainly used in key markets such as Hunan, Hubei, Henan, Shanxi, Shanxi and Inner Mongolia. It will increase the support for franchisees, distributors, new shops, design, decoration and props. In accelerating the pace of expanding the blank market, it will continue to rectify and pform the bad market, optimize the market layout, and make the bad market a new growth point of business performance.

Busen menswear leader said in an interview: "the company decided to invest huge sums of money to strengthen the terminal store construction. Its purpose is mainly in two aspects: first, enhance the terminal image of Busen men's clothing and speed up the progress of market development; on the other hand, it is also to enable more consumers to enjoy Busen's products and services better.

This year's terminal store construction, in addition to the investment in hardware facilities, has strengthened the popularization and application of ERP system in software popularization, and will also greatly enhance the training of terminal shop assistants.

We hope to build a golden signboard of Busen men's clothing through the construction of exclusive stores.

It is understood that a few years ago, after a lot of market research, Busen men put forward the concept of "gold terminal", and implemented a unified image in the terminal store: from the prop decoration to service manuals, it is necessary to demonstrate consistency, create a distinctive brand image and promote the sale of terminals.

Zhejiang Busen apparel Limited by Share Ltd has invested heavily in terminal construction, which is a continuation of the gold medal terminal. It will play a crucial role in improving the service quality of shops, setting up benchmarking shops, and promoting the derivation of high-quality shops.


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