How To Break The Gambling Of Life And Death In China'S Industry?
Since the winter of 2014, China's mainland industry has encountered cold currents, and many enterprises in the industry have failed, such as Shenghua technology, swallowing Apple orders in the past, but failed to keep up with the trend of science and technology. They lost the in-cell technology and abandoned them by apple. In October last year, they secretly broke up the bankruptcy. In December 5th, the mobile phone parts manufacturers "joint construction technology" announced that they had closed down.
Experts estimate that the closure of Chinese foundries is a normal phenomenon, and the collapse tide has just begun and will continue to shuffle in the next two years.
Although today's "experts" are not good words, they may be right this time.
Looking at these bankrupt enterprises, they all have glorious history, but they collapsed together in the era of pformation.
Or missing the technological revolution, or losing large orders, or high stock, the difficulties of unifying these dazzling factors are: the capital chain is broken and the money is gone.
And this is the only threat that can threaten the life and death of the foundries.
Suzhou joint construction technology in the industry should be a more famous foundry. At its peak, the number of employees reached 20 thousand, mainly producing mobile phones and auto parts, including various mobile phone keys, magnesium alloy phone shell, car audio and other plastic parts.
The most important status is NOKIA parts manufacturers.
Nowadays, NOKIA has bought Microsoft, and keyphone has entered the museum. It is also reasonable to encounter difficulties in building technology. The most dismal thing is that there are a lot of new mobile phone keys in the warehouse. They may never sell, or they should have realized the fate of "keyphone".
The trend is to get rid of technology, and the foundry factories that are losing the tide are bound to encounter difficulties.
Coincidentally, Shenghua technology is also bankrupt due to the trend of technology.
In fact, Shenghua technology has provided apple with the front panel of iPhone4s, making itself bright, but since the beginning of iPhone5, Apple has chosen the in-cell mode, and lost the huge order due to the lack of relevant technical capabilities. Worse still, Apple has always been leading the trend of smart phones. Enterprises such as millet and Meizu have followed the iPhone panel. The mobile phone market in the world has been stuffed into the in-cell mode for a while, and the traditional panel production line that won the huge sum of money from China has had to become a counter for idle assets.
Judging from the situation of Shenghua and joint construction, the main reason for the closure of the foundry is the wrong technology trend.
In fact, mistakes in mainstream technology usually lead to large-scale chain reactions in a short time.
Substitute factory
They are all labor-intensive enterprises. They need to invest in factories, equipment and manpower. Once they are in the wrong direction, they can not turn back. This is why the most common fate of the foundries is "failure".
In fact, every expert can diagnose the root cause of these bankrupt enterprises and produce at least three aftershocks:
So...
The sentence patterns are increasingly appearing in the news, but production is more intense than the other six aspects.
In fact, everyone knows that it is necessary to keep up with the trend of technology, but only a few people can accurately judge the trend. And even these gods can not have no luck at all. To know, the first generation of iPhone projects were almost eliminated. Even the companies in the world around apple have such thrilling stories, let alone mention any factory.
In the face of crisis, failed foundry factories have never considered pformation or upgrading technology, but they all need huge capital investment, and the profit margins of the foundries are very low. They often need to advance the inventory cost for the upstream customers. It is said that there is still a large quantity of stock in the Suzhou foundry factory recently closed down.
Against this background, the foundries can only sign signs of death with their current customers. Once the mobile phone brands such as NOKIA and Moto are caught in a cold spell, the foundries can only go bankrupt.
Based on this background, from the date of birth, the foundries were doomed to fail in the places where the glowing lamps could not be lit. It was only the difference in time and contribution that the shipments were different. It was like chicken in a chicken farm. Although they also knew that there was such a bright world in Dongguan, most chickens could only stay in cages, eat, eat hormones and long meat, and then wait to be eaten.
At present, the closing down of the foundries does not mean that the industry is also at the end of the day, because any industry chain (not just consumer electronics) needs someone to assemble them. Moreover, the foundries should not only undertake simple assembly tasks, but also actively promote the development of GDP and promote social employment, and more importantly, they need to replace them.
pnational corporations
The historical charges of polluting the environment, in short, will not disappear easily, nor will they easily disappear from China. Otherwise, Obama would have brought the assembly of Apple products back to the United States.
In the future, the Dai industry will still prevail in China. After the large-scale shuffle, the whole industry will leave behind 3~5 giants, and then produce 100 years in a stable and harmonious way. Until this environment is not suitable for human existence, until the power of Chinese people can not even get rid of mobile phones.
Actually, when it comes to foundry, it is impossible to bypass Foxconn. It is the king of foundry. The health level of this company also represents how long the Chinese industry can live.
As we all know, from MotoV3 to NOKIA's shell, and then to Apple's iPhone series, Foxconn almost undertook the foundry task of the best brands in the universe, and is always at the forefront of the industry.
This momentum enabled them to earn a lot of hard money and complete the unimaginable accumulation of capital for ordinary people.
Electricity supplier mode
Transformation, robotics exploration, panel technology research and development, and the establishment of private brands and other strategies provide a steady stream of capital nourishment, and even pay for strategic errors. The success of these strategies will help to increase the speed of capital accumulation, thus forming a positive cycle.
Perhaps the operation mode of giant can bring some reference to small foundries.
On the surface, the success of Foxconn is driven by many factors. The opportunities of the times have played a decisive role. In addition, the great help of governments from all over the world has brought the king of foundry today. However, people who know about the industry know that these positive factors are brought about by Foxconn's "conscientious work", and it really depends on "screwing each screw well" and "sticking every protective film".
In the enterprise, no one talks about ideals and dreams, but from top to bottom practice and basic skills. This state has already surpassed the category of "diligence" and is self abuse.
Of course, this is the ultimate pursuit of efficiency, and the infinite decomposition of work has led to a lot of negative emotions. The highest performance is the fall of buildings in 2011.
In addition, they can stick to the most basic bottom line, such as paying wages on time and paying taxes on time, and so on. That is why even if the whole world is aware of falling buildings, Foxconn has not been ordered to stop production and rectification. All the people in Shenzhen's talent market are also trying to get into positions, and there are no incidents of unpaid employees. These are the positive means and prerequisites for giant enterprises to obtain social resources, and they are also worthy of learning from small factories.
There are no second large scale and well functioning foundry giants in the world. In fact, China does not need many OEM giants at all. The best condition is to leave the first line of every industry according to the industry division.
As we all know, there are no core brands and technologies that can generate premium in the generation industry. Their brand is efficiency and quality. Under this mode, the most direct way for small foundries to gain more bargaining power is to expand rapidly and constantly challenge efficiency limits.
It is believed that Apple also wants to cultivate OEM partners outside Foxconn, but only the latter can meet its abnormal shipments.
Another way is internal vertical integration of small Chinese foundries.
The core spirit of the foundries is to work hard, and China is the most important position of the generation industry. Excessive competition will only keep low profit margins. In fact, the generation industry is the most needed monopoly spirit in all sectors of China, and the next generation of small factories will either jointly improve their premium capability or they will have to die.
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