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Huarun CEO First Responds: Fusion Time With Tesco Will Not Exceed Five Or Six Years.

2014/11/10 21:35:00 21

Huarun WanjiaTescoFusion

Hong Jie, chief executive officer of Huarun Wanjia Co., Ltd., for the first time in China's retail industry conference, answered the related questions about the integration of Huarun and Tesco Tesco for the first time. Hong Jie said that "fusion time will not reach five or six years". He also said that the current range of Tesco stores is mainly concentrated in Shandong. In the future, Huarun will launch O2O and its own brand building.

Previously, the industry had speculated that the integration plan between Huarun and Tesco would be "postponed indefinitely". Recently, however, customs stores seem to have overturned this claim. At the China retail conference held recently, Hong Jie said: "the trend of China's first tier city market is the miniaturization of formats. Some of the stores of Tesco Tesco are large and need to be adjusted." It is revealed that the important reason for Tesco's loss is that it has built a backstage to support hundreds of billions of dollars in sales, but the actual sales are only 100 billion yuan. Now, some stores are closed mainly to adjust the efficiency of the flat (that is, the efficiency of 1 square meters of the terminal market). It is reported that the two sides have completed the Southern China area's core business system integration switch, the entire integration time will not exceed six years.

The merger of Huarun Wan and Tesco is widely regarded as Huarun's acquisition of Tesco China. However, the problem is the decline of Huarun's performance report.

"It is mainly influenced by Tesco, because it is still losing money." Hong Jie told the Yangcheng Evening News reporter that the main reason for the loss of Tesco was that it built a 100 billion scale backstage sales, but the actual sales amount was only 10 billion.

"Huarun department is interested in Tesco. fuse It is in progress. " Hong Jie said that this year, some of the retail stores of Tesco are adjusting their stores. Shandong Or because of the flat effect (that is, the efficiency of terminal store 1 square meters) is not good. "The trend of the market in China's first tier cities is the miniaturization of the formats. Some shopping outlets of Tesco are large and need to be adjusted." And for the rumour that many of Tesco management leave, Hong Jie said he had an open attitude towards employees, most of whom were left behind.

   Hong Jie Said: "in the future, Huarun and Wanjia and Tesco have two aspects of integration and docking. At present, 600-700 kinds of Tesco products have entered Huarun's stores. The Huarun department will also Rio Tinto own brand goods.

For the reporter's question, "after WAL-MART's acquisition of trust Mart spent 5 to 6 years, there are many difficulties in the process of integration, and whether Huarun will repeat the same mistakes", he also responded confidently: "it won't take so long." The integration of Tesco is a step by step process. First, we will merge gradually according to the region, and then the merger of headquarters. It's going very well now. "

"In addition to integrating Tesco, we will have our own e-commerce development plan in the future. At present, an independent e-commerce team has been set up to operate in vertical mode, and it is expected to be formally launched from 1 to February next year. " Hong Jie believes that the biggest challenge for electricity providers is to break through internal awareness and look for profit models.


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