Ali And Ucweb Cooperate To Push New Brand "Shenma"

< p > UC excellent as today officially announced cooperation with Alibaba jointly released its mobile search engine brand - Shenma.

It is reported that Alibaba and UC have jointly established a joint venture to jointly develop mobile search business. UC excellent sees CTO Liang Jie as president of Shenma search business.

< /p >

< p > UC excellent director Yu Yongfu revealed that the UC search mobile search business has been developing for four years in an internal low-key way. Last year, it integrated Alibaba's "search" technology team and business, and a technical expert team of Baidu, and received strong support from Alibaba director Ma Yun. In the future, he will cooperate with Alibaba in product and resource level.

< /p >

< p > Alibaba and UC joint venture "Shenma mobile" was founded in July last year. Exclusive information from Sina Technology shows that UC accounts for 70% and Alibaba accounts for 30%.

< /p >

< p > "using PC's old thinking to make mobile products will be defeated."

Yu Yongfu believes that Baidu has made great achievements in PC, but if we still use PC perspective to develop mobile search, it will be very difficult.

For example, displaying multiple search advertisements on the mobile screen has great influence on user experience.

< /p >

< p > he thinks that most of the current mobile search is "a href=" //www.sjfzxm.com/news/index_c.asp "> PC search < /a > wireless, but the real mobile search should be centered on mobile phones.

"Browser and search are a perfect match. Many leading Browse Companies are also search engines, such as Google, Microsoft and domestic 360."

< /p >

< p > Yu Yongfu revealed that "a href=" //www.sjfzxm.com/news/index_c.asp "UC browser < /a > the number of global users has exceeded 500 million, covering 65.9% of the total industry monthly, and the amount of search generated on UC browser is more than 6 billion times per month.

He expects that the number of mobile search requests will exceed PC search by the end of this year.

< /p >

< p > Sina technology has noticed in Shenma search official website that apart from the general < a href= "//www.sjfzxm.com/news/index_c.asp" > Web search < /a > function, Shenma search has arranged several vertical fields of App search, shopping search and novel search.

It is reported that the next step will be the search for new functions such as voice search, image search and so on.

< /p >

< p > in fact, before the UC launched the Shenma search, the search gateway of UC browser has been provided to Baidu.

After the release of Shenma, it is expected that this entrance will soon be replaced by Shenma.

On the question of how to treat Baidu, Yu Yongfu stressed that Baidu is the king of PC search, but mobile search is a new market, and the right time, place and place are already available. UC has to make the best mobile search engine.

< /p >

< p > Yu Yongfu said that in the past 10 years Baidu and UC had many open cooperation in the product level, and he hoped that the future could still form a positive interaction with Baidu.

< /p >