"Hate The Sky High" Cold, Low Heel Shoes Sell Hot Shoes Xicheng Women'S Shoes This Year Plummeted 4 Centimeters

< p > "I don't want to buy too high! Just four or five centimetres, it's not too tired to wear on weekdays."

"This year's super a href=" //www.sjfzxm.com/news/index_x.asp "> high heel < /a > seems less than in the past!" in the Far East department store on the first floor with high heels shoes women's shoes NALU counters, several women are trying on this year's new spring shoes.

Reporters went to talk and found that two of them were senior members of the brand.

Miss Zhu told reporters: "in the past, our shoes accounted for more than 10 centimeters, but this year is obviously less."

The brand, a senior shopping guide, also told reporters that NALU has been walking high heeled shoes for many years. Over 10 centimeters of super high heels last year accounted for about 40%, and this year's proportion decreased significantly.

"You see, up to 20% now.

I don't know why the heel height is generally reduced to seven or eight centimeters. The middle and high heels and three or four centimeters are the mainstream this year.

She said that the average heel of the women's shoes in spring and summer this year dropped by 4 centimeters, while the heel shoes obviously sold well, and sales increased by about 20%.

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< p > < strong > comfortable and functional shoes sell well < /strong > < /p >

< p > "in previous years, many guests bought the banquet and PARTY. Maybe this year's business activities are much less."

A shopping mall women shoe area head analysis said, may be indeed affected by economic factors, women's waist bag is not so drums, had to reckon to live, to know that the general brand of women's shoes heels are more expensive, more expensive.

An industry insider who has been selling shoes for many years has told reporters that this year, many women's shoes brands have been adjusted in category. < a href= "//www.sjfzxm.com/news/index_x.asp" > high-end shoes < /a > not only on the heel adjustment, but also in the share and price have been reduced, it can be said that the market is intended to go to the middle market.

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< p > in big Eastern Department store, a woman shoe salesperson told reporters that in the industry, apart from boots, women's shoes should be done magnificently in high heels, while in some high-end brands, the higher the heels, the more expensive the price.

"In the past, our spring and summer shoes were listed at about 1500 yuan, and they all had to be on sale for one or two months before they were discounted. Almost no shoes under 1000 yuan were seen.

As the cost continues to increase, the price of new signs will increase every year, but not only this year, but also some shoes will fall.

She said that this year, the sales of middle and low heels are obviously better than those of high heels, especially the sales of comfortable and functional women's shoes are better.

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< p > < strong > the lower the heel is, the worse the economic situation is. < /strong > /p >

In P interview, many people in the industry mentioned the word "shoe heel effect" more than once.

"There is a subtle correlation between the a href=" //www.sjfzxm.com/news/index_x.asp "> the heel index < /a > and the economic prosperity level.

The higher the heel is, the better the economic situation is, the lower the heel, the worse the economic situation will be.

A shopping mall official said that the trend is always changing, but in the eyes of economists, the height of women's heels and the color of their uppers have some subtle correlation with the level of economic prosperity.

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< p > the Internet search found that there are several kinds of opinions about the relationship between heel and economy.

After analyzing decades of fashion trends and economic conditions, IBM researchers say the higher the heels of women, the worse the economy.

Consumers will want to escape from the cruel reality by this luxury fashion, and the candy color also has the metaphor of "vitality and hope".

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Since the global financial crisis, the heel of British women is directly related to the economic situation, and the heel index has become a vane. When the economic situation is good, women are more optimistic and feel more energetic, so they are willing to buy high heels; when the world is difficult, they are relatively pessimistic when the world is difficult.

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