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Anta Spokesperson Wang Hao Hao Qi Explode The Terminal

2012/11/3 10:52:00 18

Wang HaoAntaTerminal Marketing

On the evening of November 2nd, the SM city square in Xiamen was crowded, and the appearance of Anta spokesman Wang Hao, the Olympic champion of table tennis, made the scene boil.

The meeting of Wang Hao fans in Xiamen is

Anta

Join hands with SM group to create a close contact with the Olympic champions for the Xiamen public, especially table tennis enthusiasts.

At the scene of the event, Wang Hao did not let the fans down. No matter the table tennis interactive game or the table tennis champion PK competition, the Olympic champion's style always gave rise to the scene applause.


Dressed in champion dragon clothing island to reproduce London Olympic style


In the just concluded London Olympic Games, Wang Hao gave full play to the role of veteran players in stabilizing the army and led the young teammates to win the gold medal in the table tennis team and put on the top prize stage.

Take part in this event.

Wang Hao

Still dressed as the champion dragon clothing, representing the highest honor of the Olympic Games, this champion dragon suit, which integrates the traditional Chinese dragon culture and a number of high-tech environmental elements, is designed and produced by Anta, an enterprise in Fujian.

Speaking of this fan meeting, Wang Hao said that he had a lot of connections with Xiamen, not only a spokesman for Anta brand, but also a long-term training and life for Xiamen as a training base for Chinese table tennis team and preparing for the Olympic Games.

It's nice to come back to Xiamen again. I feel like going home.

Therefore, from this point of view, this fan meeting will be regarded as Wang Hao's wearing a champion dragon suit and returning to his hometown, so as to thank the people of the island for their concern and support for the Chinese table tennis team and themselves.


Anta joined hands with SM to open a new marketing mode.


The success of the Wang Hao meeting in Xiamen benefited from the strong union of Anta and SM group. In 2012, Anta and SM group reached a strategic cooperation relationship and opened hand in hand through complementary advantages and shared resources.

Terminal marketing

New mode.

Anta has multiple sports resources and long-term rich experience in sports marketing. SM group has high-quality channel resources.

The opening of the new marketing mode has achieved a win-win situation and created greater marketing power.


In the event of the meeting of Wang Hao fans in Xiamen, the Anta sports show was also arranged to show Anta's autumn and winter new products to the audience.

As an Olympic champion in table tennis, Wang Hao launched a new round of SM amateur table tennis competitions.

At the same time, he gave a signature champion dragon clothing to SM, and expressed his hope to convey the charm of the Olympic Games and the spirit of never stopping to the more people of the island.

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