The Current Situation Of Garment Industry: The Status Quo Of The National Garment Retailers In June 2012

According to the statistics of the China National Business Information Center, in June 2012, the key large-scale retail enterprises in China

Retail sales grew by 15.65% over the same period last year.

Among them, women's wear, men's wear and children's wear increased by 21.78%, 13.31% and 15.24%, respectively. The growth rate of women's wear and children's clothing was faster than that of last year.

In June 2012, the retail sales of all kinds of clothing increased by 2.09% over the same period last year, and the growth rate was faster than last month.

Among them, men's suits,

The retail sales volume of children's clothing and winter clothes increased by a wide margin compared to the same period last year. The growth rate of men's suits was the highest, reaching 5.57%, while the retail sales of men's shirts, T-Shirts, sportswear, trousers, knitted underwear, cashmere and sweaters and other commodities had declined.

In 2012 1~6, the retail sales of clothing products increased by 11.28%, an increase of 2.74 percentage points over the first quarter, though not as fast as that of last year's 1~6 month. However, the growth gap has narrowed considerably compared with the beginning of the year.

Retail sales were basically flat compared with the same period last year, a slight decline of 0.05% over the same period last year.

Women's wear

In June 2012,

The total share of the top ten brands is 29.72%.

VEROMODA is still in the first place, with market share rising 0.08 percentage points from last month, but 1.94 percentage points lower than the same period last year.

ONLY occupies the second place, the brother is in the third place, and the market share has declined in the same period last year.

Other brands have a relatively small share. Compared with the same period last year, the ranking changed little. La Natsu Bell was a new brand.

Generally speaking, the top ten brands of women's clothing market are basically stable, and the ranking of dominant brands has changed little in recent months.

Top ten brands of women's clothing market share

Children's wear

In June 2012, the total market share of the top ten brands in the children's wear market was 29.72%.

Adidas ranked first, but the market share was only 4.79%, lower than the first brand share last month and last year.

Barbara rose to second from sixth in the same period last year, and from eleventh to fourth.

Parker Randi's ranking continued last month's slide, down from third in the same period last year to tenth.

The difference between the latter five brands is relatively small, and the competition is more intense. Among them, PawinPaw and clothing love are new brands.

Top ten brands of children's clothing market share

In June 2012, the market share of the top ten brands in the thermal underwear market was 34.62%.

The overall market share of the top ten brands increased by 1.18 percentage points from last month, but 8.62 percentage points lower than the same period last year, reflecting the increasingly fierce market competition.

Compared with the same period last year, the slate bird was ranked first in three shots, but the market share still slipped.

Warm, Pierre Cardin, Heng Yuanxiang and A&B rankings increased significantly, ranking third, fourth, sixth, eighth, and bronze cattle ranking dropped five times to ninth.

Top ten brands of thermal underwear market share {page_break}

T-shirt

In June 2012, the total market share of the top ten brands in the T-shirt market was 23.47%.

Among them, Goldlion and Montagut ranked first runner up, and the latter eight brands had a smaller market share.

Compared with last month, playboys, crocodiles, Jeep and notdeca rank improved significantly, while YOUNGOR ranked five down, JACK&JONES, BEIR and BOSS quit the top ten.

Top ten brands of T-shirts market share

Athletic Wear

In June 2012, the top ten brands in the sportswear market accounted for 67.87% of the total market share.

The overall market share of the top ten brands was 1.62 percentage points lower than last month, down 10.99 percentage points from the same period last year.

Among them, the top four brands are NIKE, Adidas, Lining and KAPPA. Compared with the same period last year, only 6 brands of Puma replaced CONVERSE as the new brand.

Top ten brand market share of sportswear

suit

In June 2012, the total market share of the top ten brands in the men's suit market was 32.92%.

The overall market share of the top ten brands increased by 2.58 percentage points from last month, down 4.29 percentage points from the same period last year.

YOUNGOR still occupies the first place with absolute superiority, with a total market share of 10.44%, but 2.25 percentage points lower than the same period last year.

Goldlion and nine herd kings still rank two or three.

Top ten brand market share of men's suits

Jacket

In June 2012, the total market share of the top ten brands in the jacket Market was 19.85%, while the overall share of the top ten brands decreased by 2.23 percentage points from last month.

The seven wolves ranked first in the market share of 2.82%, leading only tenth percentage points BOSSSUNWEN1.41 percentage points. Compared with last month, the leading edge was further narrowed by 0.9 percentage points.

Top ten brands in the jacket Market Share

Cardigan

In June 2012, the total market share of the top ten brands in the woollen sweater market was 30.01%.

The overall market share of the top ten brands increased by 1.09 percentage points from last month, but 4.24 percentage points lower than the same period last year.

Heng Yuan Xiang exceeds the Ordos Olympic group in the first place, and the two lead is more obvious.

The latter five brands share no more than 2%. Compared with the same period last year, the ranking changed greatly. Playboy and Goldlion were new brands.

Top ten brands of woolen sweater market share