"Made In China" To "Made In China". Zhejiang Produces The 1/5 Flag Of London Olympic Games.

The national flag, which is as big as 6 meters, is small to the size of the national flag, and the flag of different sizes and countries is orderly and orderly under the busy schedule of the workers. After a dozen days, these national flags will appear in the London Olympic Games and become a landscape that embellish the Olympic Games.

Since last October, Jinshi Industrial Company, a flag manufacturer in Wuyi County of Zhejiang, has been rushing to make an order that they have just received. The reason for overtime is that the share of orders is close to 40 million, which is almost half the total amount of orders received by the company in one year, and more importantly, the order is from London.

"Orders received in October, which have already been delivered at the end of June," Jin Yongjun, the company's leader, said proudly. "At that time, all of the national flags appearing in the London Olympic Games were conservatively estimated to produce at least 2 of the total. That is to say, there are 2 faces on every 10 sides that we produce."

In fact, this is not the first time that Kim Yong Jun and his company have touched the Olympic Games. After successfully becoming a supplier of the flag of the Beijing Olympic Games, the cake shared by the Olympic Games for four years has become the routine action of the company.

This industry added value It is not high but not low. Jin Yongjun said, "a small flag has 7 to 8 processes. It takes about 8 or 9 workers to complete it."

with For export The production orders of the main enterprises are always influenced by the needs of retailers, and the links such as export trade intermediaries make the profits of the production enterprises always at the end of the value chain. Under the background of the international economic downturn this year, the export orders will be very good if the profit can reach 3%. Jin Yongjun said, because his company has accumulated its own sales channels over the years, more than 90% of the customers are direct orders, so the profit of each order is between 5% and 8%.

"Now the political activities of every country and the increasingly large scale events have made the national flag become a rigid demand, so we are basically not affected by external economic situation, and the season is more important for us," Kim Yong Jun said.

And Kim Yong Jun and his company are just a microcosm of many Chinese enterprises' "gold digs" Olympic Games. There are still many enterprises that want to get a share in the Olympic Games. clothing To the display and then to drum, Chinese made small commodities frequently appeared on the Olympic stage, and the "invincible" rowing developed by Zhejiang Hua Ying Holdings Group Co., Ltd., with its own patent advantage, entered the Olympic Games for the three consecutive time, becoming the only designated boat.

From Beijing Olympic Games to London Olympic Games, from pure foundry to own patents, Chinese enterprises are undoubtedly moving from "made in China" to "made in China", and the upcoming London Olympic Games will mean the beginning of the next round of cake for Chinese enterprises.