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Affected By European Debt&Nbsp; Can China'S Textile Industry Rise Against The Trend

2012/4/11 21:35:00 351

TextileMarket AnalysisTextile Industry

"Worry is more than confidence", a textile enterprise manager expressed such feelings when talking about the enterprise development in 2012. Coincidentally, another person in charge of the enterprise who has been engaged in cotton spinning for many years also sighed that compared with the previous years, the enterprise's "sense of happiness is less obvious". At present, although the important indicators of the industry perform well, the decline in indicator growth has reduced "happiness".


These do not seem to be individual cases. The price of raw materials fluctuates sharply, the financing environment is tight, the cost of production factors and labor increases, the growth of external demand is sluggish, and the risks faced by the industry operation increase... A series of negative factors make the production and operation pressure of textile enterprises increase. From raw materials to market, almost every link in the industrial chain has encountered difficulties of varying degrees, among which the problems faced by small and medium-sized textile enterprises are more prominent. The relevant person in charge of the Textile Industry Association has disclosed that some small and medium-sized enterprises, including cotton spinning and knitting, have been on holiday since New Year's Day, and some enterprises even have a holiday after the 15th day of the first month.


Can the textile industry rise against the trend this year? This is a concern both inside and outside the industry. For small and medium-sized spin For enterprises, it is particularly urgent to solve "near worries". Undoubtedly, the lack of demand in the traditional European and American markets is the biggest reason that affects production and sales. From the current perspective, the impact of the European debt crisis is still ongoing, and the competitive pressure and trade friction caused by weak external demand will become more prominent. On the other hand, textile enterprises that have begun to pay attention to both internal and external development in recent years are also facing increased costs, uncontrollable prices and other factors in raw materials, employment and market environment, which affect the "happiness index" of enterprises, and "recent worries" cannot be ignored.


From the perspective of industry development, we should also focus on the long-term. For example, when demand is sluggish and orders are running off, how to successfully undertake high-end orders with complex processes after losing low-end orders should become a more concerned issue for export-oriented textile enterprises. For another example, the tightening external environment makes the industry face a new round of reshuffle, with technology and brand Strong enterprises are expected to take advantage of the opportunity to upgrade, while SMEs lacking core competitiveness and relying solely on low-end textile exports are relatively weak in risk resistance. How to transform? Where to transform? These are "foresight" in the adjustment and upgrading of the textile industry.


Whether "near worry" or "far sighted", pressure can be turned into power for enterprises that practice their internal skills well. In order to be confident, the confidence should come from reasonable and stable enterprise operation, scientific and efficient internal management, controllable cost, and more important development of new products, new channels and new markets. While domestic demand still has conditions for steady expansion, Textile enterprises We should also seize the opportunity, seize the momentum and continue to tap the potential of the domestic demand market.

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