Clothing Industry: To Reduce Costs And Remove Pockets

    Clothing industry In order to cut costs, we have to get out of pocket.

　　
In May 19, 2011, Gap Announced that its profits in 2011 will be 22% lower than expected, chief executive Granger complained about rising profits. Cotton price And labor prices. Other retailers are also facing pressure from rising costs and reduced profits, which are troubling the executives of clothing companies. In the past 20 years, the clothing industry has been relatively stable, or only a slight price drop.

　　
Retailers are aware of the fact that faced with increasingly budget conscious consumers, they simply can not afford to write articles on price. That's why clothing manufacturers are turning to "deconstructionism designers" like Peter Brown (PeterBrown). Fashion design companies always avoid cutting costs, because they worry that they will destroy the relationship established with consumers, and they are crossing the minefield with great care. Peter Brown is vice president of Kurt Salmon, a retail consultancy. He also works for most well-known companies. Fashion design company Designers and salesmen.

　　
Because Clothing cost It can't be greatly reduced. Therefore, the cost savings can only be buckled from the side and buckle from there, for example, reducing cuffs and folds, saving lining and making bags with rough materials. 50% of the cost of a garment comes from cloth. By careful tailoring and avoiding waste, the cost of a men's cotton trousers with a cost of 195 dollars can be reduced by 72 dollars. The cost of a large volume of zipper is much cheaper than that of a custom tailored zipper.

　　
stay Men's wear design of Fashion Institute of University of science and technology Sa Vito Gia Dina, an assistant professor, seems to be a great deal of money for men to wear 29.8 to 72 dollars for large clothing companies that produce hundreds of millions of men's clothing a year. He also launched a research on a $29.50 men's khaki trousers, which has a pocket that can hold small change. I think the pocket can be deleted because few people can use it, and the trademark and the decorative pins inside the belt can be removed. These things can only be seen when men wear pants.

　　
    Designer It is considered a skill for a consumer to pay too much attention to the budget. The consumer's attention is not fixed. Making the trouser pocket shallow is a design change. A simple slack trousers with little stitches and materials can embody individuality through the trouser legs. The use of plastic buttons can withstand long periods of washing, and coarse wool cloth can be cleaned everywhere.

　　
Most garment manufacturers are moving cautiously, trying not to let consumers easily see changes. It is emphasized that no designer avoids talking about the fact that "we spend little money on making this dress". Most retailers do not want to make their products cheap. They will say, "will it be ugly to remove these trousers?" In some cases, fashion trends will make life easier. Lean legs and close shirts will be favored by designers and manufacturers because a large proportion of cloth can be saved.

　　
Moreover, the environment of inflation aggravates the contradiction between designers and garment manufacturers. The former wants to design Chinese clothing while the latter wants to make money. At a seminar on whether to remove the outside pocket, the negotiating table was a designer who insisted that they could not remove their pockets, because it would ruin the appearance of the costumes, and the other side was the clothing sales company. They were arguing for their position. They asked the designers in a loud voice: "you said you would lower the cost to less than 43.2 dollars. Tell me, what do you plan to do if you don't lose your pocket?"