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Lotto Marco Polo Limited Edition Sports Shoes Are Now Listed On The Global Limit Of 500 Pairs.

2011/6/13 17:42:00 942

Lotto Lotto Marco Polo Global Limited Sports Shoes

Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.



Beijing - Italy sports fashion brand Lotto (Le Tu) brand new edition of Marco Polo collection Marco Polo shoes dazzling listing, the main innovative design and luxury style avant-garde series of heavy punches.

This product, named after the famous Traveler Marco Polo, interprets the attitude of "one trip and two kinds of traveling" to explore and enjoy different ways of life while inheriting the brand spirit and Italian culture.


More than 700 years ago, Marco Polo, from Venice, Italy, traveled to China. Then, the travels of Marco Polo set off the Western imagination of the East.

This year, Italy's first sports brand Lotto came to China. It also hoped to become a messenger of cultural exchange between China and Italy.

The inspiration of Marco Polo is from ancient Rome's war boots. The shading of the left and right foot sole symbolizes the waves of Venice and Yangzhou's flagstone road. The body of the shoe is a symbol of the collision between Chinese and Western cultures.

The whole shoe perfectly embodies the pure Italy lineage of Lotto brand, its profound cultural background and noble and elegant fashion taste.


 Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.

 Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.

 Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.

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 Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.

 Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.



Lotto Marco Polo limited edition sports shoes are now listed on the global limit of 500 pairs.


Ms. Guo Junwen, manager of Lotto China marketing department, said at the opening ceremony of the launch of a conference called "one trip and two trips": "Lotto brand is a lifestyle that has taste, freedom, sex and inspiration.

Marco Polo's collection of shoes is the representative of the avant-garde series of Lotto shoes.

It inherits the classic taste and spirit of Lotto in Italy, and integrates the distinctive Chinese elements and Oriental aesthetic taste.

Lotto will introduce more story products in the future, bringing more creative and viable choices to consumers in Sneakers and sports fashion. "

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The night's conference opened the curtain on a new vanguard drama in the new drama drama society.

The work entitled "Marco Polo" is based on the creative background of the Marco Polo Collector's shoes. It uses a humorous way to vividly interpret the "free movement" lifestyle advocated by the Lotto brand. It conveys the product connotation of the Marco Polo Collector's shoes "one start, two trips".


Lotto Zhou Xiaofan, chief designer of China shoes products, shared the story and experience of Marco Polo's creation with three key words: "understanding", "blending" and "sincerity".


In order to give consumers the full experience of Marco Polo's unique product personality, Lotto also launched the theme of "one start, two tours - Italy sports fashion brand Lotto Marco Polo collection Tour".

Like Marco Polo's travels, the Marco Polo will also embark on a geographical journey, a cultural journey.

The two shoes symbolizing Italy and China will carry on a real geographical trip through the pmission of netizens, revisit and uncover the scenery that Marco Polo has never seen before, and at the same time, it will also experience a humanistic journey composed of different life and cultural scenes.

As the first participant of this event, the famous model Chunxiao, Li Chen, the famous writer Shi Kang and the popular fast male Chen Chusheng attended the evening's activities.

Shi Kang thinks the activity is very interesting. The drama is good. The theme of "one trip and two travels" is very good. I believe the next trip will be wonderful.

Li Chen has always been very concerned about Lotto brand and is full of confidence. He usually likes shoes with a sense of design. I hope to see more Lotto products like Marco Polo.

Chunxiao said he was trying in many ways, such as singing, acting and modeling, which is similar to "one start, two trips".

They will take Marco Polo to travel in their respective fashion, fashion, literature and music fields.

Chen Chusheng believes that as a musician, "one start, two travels" has great inspiration for his music creation.

At the same time, he also liked Marco Polo's shoes. They had stories, culture, connotation, and a collision and blend of western culture.


 

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