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Ethical Shield For Winners

2010/11/3 14:01:00 72

   Successful person Ethical shield


If you are already a successful marketer, sticking to ethics and advocating ethics will be an effective way to maintain a successful position. For many years, those successful big businesses have done so. They will create a set of logic and raise the logic to a sacred degree.


Self engaged Marketing work Since then, I have never believed in the logic advocated by big enterprises, because I know clearly that according to their logic, the pattern of marketing has been basically established, and those of us have no chance to go beyond.


The most effective way to succeed is to overturn the logic of success.


The success of Chinese enterprises is not due to the fact that Chinese enterprises abide by the rules of the game of transnational corporations. It is precisely because Chinese enterprises subvert these rules and show the grassroots marketing of Chinese enterprises.


I often feel sad for many experts because the successful rules of the game they sell to Chinese enterprises are not conducive to the success of Chinese enterprises. On the contrary, it can only maintain the established historical position of TNCs.


In fact, the initial success of multinational companies is also due to subversion of the original. Rules of the game 。 When they succeed, they spare no effort to maintain, guide and improve their successful rules of the game.

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