L.L.Bean&Nbsp; Lyon. - - Pursuit Of Comfortable Shoes.
L.L.Bean Lyon brand introduction
L.L.Bean is the abbreviation of the founder's Leon. Leonwood.Bean. Chinese name: Lyon.
L.L.Bean is a famous outdoor brand in the United States. It was founded in 1912 and has a long history of 96 years. His founder, L.L.Bean himself, is an outdoor sports enthusiast, so his product is designed specifically for this type of consumer group. After nearly a hundred years of struggle, L.L.Bean has become a world famous brand and has established 17 sales outlets in the United States. In 1992, L.L.Bean officially built a store in Japan, now reaching 10.
L.L.Bean's target customers are those who love family life and enjoy life at the same time, focusing on brand quality, customer service and training, and providing high quality products for those who really enjoy life.
Over the past hundred years, it has been favored by its high quality and durable clothing and outdoor equipment and professional knowledge, and has grown into a global enterprise.
Headquarters: CascoStreet, Freeport, Maine04033, USA
Type of business: retail, catalogue mail order and online ordering.
Total number of employees: 3000+
In the United States and Japan, there are 23 outdoor sporting goods stores.
Latest annual sales: $1 billion 620 million
English website: www.llbean.com Chinese website is also about to launch.
American products: Camping durable consumer goods, bicycle products, winter sports products, tourism products and outdoor furniture.
L.L.Bean products will be different from the US in the Chinese market. Initially, the product consisted of outdoor clothing and accessories, a small backpack and tents.
• 100% China size - all products are designed according to the Chinese figure.
• quality, testing and supply standards in the United States
L.L.Bean is currently only in the US, and there are physical shops in Japan. L.L.Bean, founded in 1912, is now the third largest direct selling brand in the United States. In 1999, Mr. L.L., founder of the company, was named "the 10 most influential entrepreneurs in the world" by Henry Ford, Sam Walton and Bill Gates. It plays a very important role in the daily life of Americans, especially its outdoor products, which is highly praised by Americans. As sour as " style The author of the book is very impressed by this brand.
Generally speaking, L.L.Bean's product line is very rich, and the price is relatively reasonable. Every year, L.L.Bean will also launch a large number of products, which are free of charge. The printing is very beautiful. It has many practical values for clothing collocation and life aesthetics.
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