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Beijing Residents Increased Spending By 0.29 Percentage Points Over The Same Period Last Year.

2010/8/19 16:13:00 41

Beijing Clothing

Beijing 2010

Clothing consumption

The trend press conference was held on the morning of 12. The Beijing Business Council spokesman Xu Kang announced the relevant data of Beijing residents' clothing expenses this year. In the first half of the year, Beijing residents accounted for the proportion of clothing expenses.

Per capita consumption

10.84% of expenditure increased by 0.29 percentage points from 2009.


The spokesman said that in 2009, the sales volume of clothing products in large retail department stores in Beijing exceeded 50% of the annual sales.

The sales volume of clothing products in Cui Wei building and Yansha friendship mall in 2009 accounted for 80% of the total sales of the mall.

In the first half of this year, the retail sales of clothing products in Beijing amounted to 26 billion 780 million yuan, an increase of 13.7% over the same period last year.

Clothing consumption has become one of the hot spots of Beijing residents' consumption. Clothing has become Beijing city.

Department Store

Key commodities.


According to the person in charge of the modern shopping mall in West Beijing, with the rapid economic development, Beijing residents not only put forward requirements for the clothing brand, but also put forward new consumption ideas for the material, style and the single consumption price ratio of the clothing.

The clothing sales of the contemporary mall show the growth of high-end brands, and the trend of the development of low-end brands.


For the trend of clothing consumption in Beijing, experts from Beijing Institute of Finance and trade think that the high-end, the rapid development of parity enterprises and the fashion of living clothes are three major characteristics.

To build a world city in Beijing, clothing consumption should not be limited to the trend. We should consider its responsibility and mission as fashion capital, and enhance the fashion industry in the capital from four aspects of clothing culture, design, material and market.

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