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Red Dragonfly Children's Brand Production Base Was Established

2010/8/9 9:40:00 63

Red Dragonfly

   A few days ago, red dragonfly children's products Co., Ltd. "footwear production base" was founded. At the commencement ceremony, Chen Dafang, assistant general manager and deputy director of production Cheng Chao Ming, Marketing Huang Kaiyin, deputy director of the center and Yi Zhiping, manager of brand promotion, attended the event. Liu fan, manager of human resources department, chaired.


The establishment of production base for children's company is a milestone in the development of the company in the past 7 years. It represents the transformation of the company from the virtual brand management to the integration of production, supply and marketing. Assistant General Manager Chen Dafang spoke at the meeting. First of all, he congratulated the staff on behalf of the general manager office, gave a detailed overview of the company's brand philosophy and spirit, and the core competitiveness of the children's industry at the same time, and profoundly conveyed Pan's strategic guiding ideology and future development direction. It puts forward the target of reaching millions of output in 3 years and "forming the resultant force, quick response, and the most complete production". Compete The guiding ideology of competitive supply chain.


Independent research and development, to seize the commanding heights of science and technology. According to Cheng, deputy director general, the "production base" is located on the 5 floor of the marketing center of the children's company, covering an area of 4000 square meters, with hundreds of employees on the front line. At present, we adopt the most advanced shoe making equipment, use high-tech to increase product research and development, and introduce high-quality products.


To enable employees to integrate into the big family of Red Dragonfly as soon as possible, the company organized everyone to learn corporate culture and visit shoes culture. Museum After the meeting, all employees are invited to the Nanxi River Grand Restaurant for dinner. The establishment of the Red Dragonfly children's brand production base will enhance the advantages of the regional brand of the footwear industry, so as to promote it to launch a powerful sprint to the huge market with the advantage of the national leader.

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