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Industry'S Top Three "Saturday" And "Tomorrow'S Star" "&Sup1".

2010/7/13 11:27:00 32

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Third Class Holdings

On July 10th, when he, BELLE and Daphne were enjoying themselves in e-commerce, they were also in the same position.

Women's Shoes

Front end

brand

The "Saturday" seemed to be listless and puzzling.

Last year, with the close cooperation of "Saturday" to join the fashion shopping corps and the vertical B2C shoe net, Saturday's online sales roadmap was quietly unveiled.

The competition for women's shoes is fierce in China. At the beginning of this year, Daphne went to the high-end market to challenge BELLE by acquiring Off Shore Company's boutique footwear industry.

At the same time, by shooting the sales platform of shoe net on Saturday, we must constantly expand our market share in the rapidly developing women's shoes market.

Some experts say that B2C is the most important industry for investors now, and the B2C footwear market is a big cake. It is likely to be the last pot of gold in the vertical B2C industry.

"Saturday" brand official told reporters: "although the shooting shoes net was established soon, but he can seize the large market in the shortest time, and the development is amazing." he said: "we are very optimistic about the future development potential and cooperation of the shoe net.

prospect

It is understood that the shoe net was founded by Hongkong businessman Wang Jiancong.

fashion

The vertical B2C of shoes.

Because of continuous deep tillage and meticulous work, it is specially designed for customers with the characteristics of first try wear, free receipt, free no reason to return (including freight), 24 hours customer service and low price (lowest price), refund of price difference, purchase of shoes and return of shoes.

As early as the second half of 2008, the shoe net got a good balance of revenue and expenditure. In 2010, it had already won the first prize in China.

Dangdang and other former B2C crossed the profit and loss line, but it took eight or nine years to get a break even.

One is the top three in the industry, the other is the star of tomorrow. What they have in common is that they all vertically and deeply plough a specific area.

Saturday

Women's Shoes

It is a model of focus. From the very beginning, it is committed to high-end shoes.

And the shoe net only sells shoes, and pays attention to the high-end shoes in fashion.

The leader of the shoe net said: "in the enterprise positioning, the shoe net emphasizes concentration, subdivision and deep ploughing, which coincides with" Saturday ".

This precise positioning allows it to ploughing and meticulous services and make users experience better online shopping.

Shoe net

As a vertical B2C website, it also has the authorization of several brands of women's shoes, such as BELLE, she, Saturday and so on. The product line of women's shoes is completely integrated in style and price band. Today, the domestic footwear B2C is surging and surging, and today it is still the largest one.